Brand System and Corporate Grid Guidelines Archives

7 min read

Improving ICBC’s brand recall

[vc_column width="1/3"] Overview [vc_column width="2/3"]The Industrial and Commercial Bank of China Limited (ICBC) is a Chinese multinational ...

4 min read

Redefining the purpose of The Connoisseur Concerto cafe brand

[vc_column width="1/3"] Overview [vc_column width="2/3"]The Connoisseur Concerto (tcc) is a chain of art boutique cafés in Singapore. ...

3 min read

Formulating EXL’s Brand Concept

[vc_column width="1/3"] Overview [vc_column width="2/3"]The Extraction Lab (EXL) is a cafe based on Shanghai, China. As the ...

5 min read

Concocting the Rice & Punch brand

[vc_column width="1/3"] Overview [vc_column width="2/3"]Teck Huat & Company owns rice plantations in Myanmar. One of their business ...

4 min read

Identifying The Bay In Treasure Bay Bintan

[vc_column width="1/3"] Overview [vc_column width="2/3"]Treasure Bay Bintan, spanning 338 hectares, is a holiday destination that features an ...

4 min read

Toshiba’s Social Media Challenges

[vc_column width="1/3"] Overview [vc_column width="2/3"]Toshiba Lifestyle Singapore is known for producing the latest and most effective household ...

3 min read

Building Bamco’s Brand

[vc_column width="1/3"] Overview [vc_column width="2/3"]Bamco is a newly established company in Singapore (Headquarters), Philippines and London, that ...